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News
OUTDOOR ADVERTISING BILLBOARDS – THE “KEY” TO BUYING DECISIONS!
In the context of consumers being "overfed" by advertising in the digital environment, outdoor advertising (OOH) is gradually reasserting its important position in the integrated media strategy. From traditional billboards to LED and LCD screens in shopping malls, OOH not only carries branding but also promotes purchasing behavior when combined properly.
HANA MEDIA IS HONORED AS "VIETNAMESE PRODUCT LOVED BY CONSUMERS IN 2024"
In early December 2024, Hana Media Company Limited was honored to receive the title of "Vietnamese Goods Loved by Consumers in 2024", organized by the Voting Council in coordination with prestigious press agencies. This is an important milestone recognizing Hana Media's tireless efforts over nearly a decade of development in the field of media and advertising.
COMPARING OUTDOOR AND DIGITAL ADVERTISING COSTS: WHICH IS A MORE EFFECTIVE CHANNEL FOR BUSINESSES?
In the digital age, businesses often ask: should I invest in outdoor advertising (OOH) or digital advertising? Each form has its own advantages and disadvantages, but when comparing costs, effectiveness and coverage, the answer may surprise you.
